Services & Pricing

Six systems that quietly run a DFW LO, realtor, or small business owner's day.

Each service ships as a productized package — fixed scope, fixed price, plain-English handoff. Pick one, pick the stack, or scope a custom build. Same playbook for mortgage, real estate, and small-business operations.

50+
Workflows deployed across DFW mortgage, real estate & small business
2–4wk
Typical build window from kickoff to live system
8hrs
Average admin time recovered per week, per LO
1
Operator behind every build — no agency layer, no handoffs
/ 01 — What We Build

Six services. One operating system.

Each service stands alone or stacks with the others. Most LOs start with one or two, then layer in the rest as they get traction.

Automated Follow-Up Systems

Multi-channel sequences for every stage of your pipeline — new lead, pre-approval, in-process, post-close, past-client nurture. Triggered automatically, written in your voice.

  • Email + SMS sequence design (5–9 touches)
  • Lead-stage triggers wired to your CRM
  • Past-client & anniversary loops
  • Personalization tokens (name, loan, agent)
  • Compliance review on every regulated send
  • Telegram alerts when a hot lead hits criteria
From$1,500 setup· covered in Starter and above

CRM Setup & Management

Salesforce, Jungo, HubSpot, or Monday — configured around how your book actually moves, not the platform's default template. The system gets used because it fits.

  • Pipeline + stage architecture
  • Custom fields, validation rules, layouts
  • Lead routing & assignment logic
  • Dashboards for daily, weekly, monthly views
  • Integration to LOS, dialer, and email
  • Migration of existing contacts & deals
From$1,500 setup· included in every package

Realtor Partner Reports

Branded monthly performance reports delivered to your top agents. They see deal flow, conversion, and your value — your name stays front-of-mind for the next referral.

  • Branded PDF + email-ready report templates
  • Auto-pulls from CRM and LOS data
  • Per-agent personalization & benchmarks
  • Quarterly business-review deck variant
  • Scheduled send via your Outlook/Gmail/CRM
  • Tier-based agent segmentation
From$2,500 setup· included in Scale and Enterprise

AI Content & Newsletter Engine

Weekly market updates, social posts, and email newsletters generated, drafted, and queued in your voice. You approve, the system sends. Your audience never goes quiet.

  • Weekly DFW market update newsletter
  • 4–8 social post drafts per week (LI / IG / FB)
  • Compliance-aware tone & rate-disclosure handling
  • Approval queue in Telegram or email
  • Auto-publish on approval (or hold for review)
  • Quarterly content audit & voice tuning
From$2,500 setup· included in Scale and Enterprise

Microsoft 365 & Email Deliverability

For brokerages and teams. M365 environment hardening, SPF/DKIM/DMARC authentication, mailbox setup, SharePoint structure, and inbox-warming for new domains.

  • SPF / DKIM / DMARC configuration & monitoring
  • M365 user provisioning & security baseline
  • SharePoint & Teams structure
  • Distribution lists, shared mailboxes, mail flow
  • New-domain warmup plan & monthly health review
  • Compliance hold & retention policy
FromCustom· typically Enterprise scope

Website & Landing Page Development

High-conversion landing pages for events, applications, partner portals, and full LO sites. Fast, mobile-first, wired into your CRM, hosted on your stack.

  • Single-page event & application landers
  • Full LO/realtor site builds (5–8 pages)
  • Mobile-first, sub-1s load on hero
  • Form-to-CRM integration
  • Schema markup & on-page SEO
  • Branded email-signature kit
From$1,500 setup· standalone or bundled
/ 02 — How We Build

Four phases. One operator.

No agency layer. No account-manager handoffs. The person scoping the build is the person building it and supporting it.

  1. Discovery

    30-minute working session. We map your current workflow, surface bottlenecks, and confirm scope.

  2. Architecture

    We design the integration map — CRM fields, triggers, data flow, and channels — and approve scope in writing before any build.

  3. Build

    2–4 week build window. We configure CRM, write automations, connect channels, and stage in a sandbox.

  4. Deploy & Train

    We migrate to production, train you in plain English, and run monthly tuning so it keeps performing.

/ 03 — Pricing

Three packages. No hourly games.

Solo for first-system buyers. Operating System for the LO who wants the full stack. Brokerage for teams. Most clients land on Operating System — that's the one most LOs need.

Solo
$1,500 setup
$497/month

1–2 automations. For a solo LO or realtor putting their first system in place.

  • Choose 1–2 core automations
  • Basic CRM tune-up on your platform
  • Plain-English handover doc
  • Monthly tuning (≤2 hrs) + email/Telegram support
  • 30-day satisfaction window

Not included

  • Realtor partner reports
  • Weekly newsletter / content engine
  • Multi-LO or team configurations
  • Custom integrations beyond standard tools
Book a Call
Brokerage
Custom
Scoped to your team

Teams, brokerages, and multi-LO deployments. Built for shared pipelines and shared rooftops.

  • Everything in Operating System
  • Multi-LO + team configurations
  • Branded white-label assets
  • M365 + email deliverability hardening
  • SSO + custom integrations
  • Quarterly executive reporting deck
  • Dedicated build manager + on-call backup

Not included

  • Custom code outside the HTS stack (priced separately)
  • 24/7 emergency support (separate retainer)
Book a Call
/ 04 — Compare

What's in each tier.

Same scan, top to bottom. The middle column is what most LOs actually need — it's "Most Popular" because the math works out.

  Solo$1,500 + $497/mo Operating System$2,500 + $797/mo BrokerageCustom
Core automation workflowsLead, follow-up, post-close, anniversary loops 1–2 All 4 + custom
CRM setupSalesforce, Jungo, HubSpot, Monday Tune-up on existing Multi-LO + team configurations
Realtor partner reports Branded + per-team
Weekly newsletter + social drafts Per LO, white-label
Event package or campaignOne annual workshop / outreach burst Add-on Quarterly
M365 + email deliverability Included
White-label / sub-brand assets Included
Support response time ≤24 hrs (email + Telegram) Dedicated build manager + on-call backup
Quarterly review with Robert Quarterly executive reporting deck
30-day satisfaction window Included Included

All packages are month-to-month after the initial build. No long-term lock-in.

/ 05 — Add-Ons

One-off projects, priced like a menu.

Need a single deliverable instead of a full package? Each one runs as a standalone build, starting at $150/hr — no monthly commitment required.

Event Package

Landing page + RSVP form + 3-email pre & 2-email post sequence + day-of SMS + non-attendee nurture. 48-hour turnaround when you need it.

$2,500
flat · per event

Monthly Newsletter System

DFW market-update template, generation workflow, approval queue, scheduled send. Looks hand-written. Runs on its own.

$1,500
setup · +$200/mo

Realtor Outreach Campaign

Target list audit, 3-touch outreach sequence, partner-fit scoring, calendar integration, 90-day monitoring. Booked-meetings reporting included.

$2,500
flat · 90-day campaign

LinkedIn Content Engine

Post-template library + AI drafting workflow + approval queue + weekly cadence. Your voice, queued, on schedule.

$2,000
setup · +$300/mo

ROI Report (one-pager)

Branded one-pager template + auto-pull from your CRM/LOS. Use it for partner reviews, recruiting conversations, or quarterly check-ins. Re-runnable monthly.

$900
one-time

Every add-on starts at $150/hr. Operating System and Brokerage clients save 15% on every add-on, automatically.

Not sure which package fits? Let's map it on a call.

Book a Discovery Call

30 minutes. No pitch deck. You'll leave with a scope and a number.